TikTok is introducing a fresh option that permits them to reduce the volume of AI-made media appearing in their streams. This initiative comes as the service revealed that it currently hosts more than 1 bn AI-generated clips.
Pilot Phase and Launch
The new functionality is being tested over the next few weeks before a global launch. This development aligns with a surge in content created by AI, driven by emerging video-generation tools.
AI Proliferation Online
It has been noted that almost one in 10 of the fastest-growing content creators on a competing service exclusively feature AI-generated videos. A large amount of this material is classified as “AI slop”, a label for substandard, mass-produced content that is typically absurd or bizarre.
“We know from our community that a lot of users appreciate content produced via AI tools, including AI artwork to science explainers, and we aim to offer the community the power to increase or decrease of that, depending on their own choices,” commented a spokesperson.
AI on the Platform
The platform shared that there are now over a billion videos on its service tagged as made with AI. Overall, in excess of 100 million pieces of content are uploaded to the platform daily, making AI content a minor percentage of its complete catalog.
Customizing Your Feed
Users will be capable of limit or boost the volume of AI content they view by using the content preference setting in the application and selecting AI-made media. Other topics that currently be adjusted under the tool encompass current affairs, clothing, aesthetics, and choreography.
AI Disclosure Rules
The platform’s rules oblige users to tag “realistic” artificially created content, and it bans harmful AI impersonations of celebrities or crisis events. Any believable AI video that is not labeled can be deleted under its terms of service.
Furthermore, the app will now add an artificially created label to content made using its proprietary AI systems, or identified by an collaborative effort for spotting AI-generated material. This measure is aimed to deter users from attempting to circumvent the tagging system.
AI Literacy Programs
TikTok is additionally introducing a $2 million AI literacy fund for specialists and organizations to create informative material about ethical AI use. This project will support educational bodies focused on training computer science.
Moderation Strategy
The platform has justified its safety measures, during debate over intentions to cut jobs for a large number of content moderators in the UK. The company is set to cut hundreds of positions in its user protection team in the UK capital, with worker representatives and online safety experts voicing alarm that humans are being replaced by AI moderation.
A senior executive stated that staff-based oversight would remain essential, but artificial intelligence can safeguard staff by eliminating the most harmful content before it gets reviewed by staff. The platform announced a notable drop in shocking and graphic content handled by human moderators over the previous year due to intervention by its machine learning processes.
“We think that it’s essential to integrate people and machines to maintain a secure environment,” the official commented. “We’ll have people as involved in the system, but we further consider it’s highly necessary to reduce exposure to dangerous material as swiftly, which is why a significant AI assistance is making a difference work at speed.”
